PRACTICAL OUTCOMES.
I don't sell hours; I sell outcomes.

The Builder
Stabilizing the ship. Auditing waste. Creating the growth engine supporting the team

The Co-pilot (The Commercial Architect)
Fixing Unit Economics. Cost and commercial effectiveness. Outcome clarity and focus. Capital Efficiency

The Advisor
Governance. Strategy. NED roles. Succession planning.
Practitioner Methodology
Diagnose

Where are you and where do you want to be? start with a well defined objective.
Get to know the numbers in greater depth
Meet the key people to understand perspectives and alignment
Timing: 2 weeks
Playback

Review the market and your competition. What is the competitive advantage that makes you distinctive, different and better
How well defined and understood is your customer.
Unearth the quick wins and opportunities.
Timing: 4-6 weeks
Co create

Turning that Strategic Intent into Operational Reality.
Working with the teams to create and govern the change.
Timing: 4-6 weeks
Embed

Ongoing governance, leadership, support and control.
Ensuring that the things that really matter always make it to the top of the agenda.
Timing: 2-3 days a month
AI: AUDIT. GOVERN. PILOT.
"Moving Artificial Intelligencefrom 'Hype' to 'Safe, Legal & Effective Business Change.'
Audit - Pilot - Service - Govern

Work with me
After 22+ years of Marketing CMO and Customer front-line leadership roles in various businesses, I now use that experience to help companies grow.
Board Advisor, Co-pilot and Non-Executive Director.
My career has specialised in leading fast-paced business change to create Customer and EBITDA Growth and, more recently, Digital and Data transformations. Helping businesses grow, transform and win.
I manage a portfolio of organisations that I work with on a day(s) a week or month basis over a more extended period
